Powder Partners With Ultimate Endgamers League To Bring AI-Powered Video Editing To One Of The Most Unique Esports Leagues In The World
The Ultimate Endgamers League integrates Powder’s innovative AI technology to enhance its esports ecosystem.
PARIS, FRANCE: 7 MAY 2024 – Powder, the AI-driven platform that enables game content creators, enterprises, and brands to transform their streams into engaging social media-ready clips (“Ctrl+F for Video”) - has partnered with UEL Esports, a leading esports organization. This partnership brings Powder’s cutting-edge AI video editing tools to UEL Esports' diverse community of gamers, professional esports players, and fans.
Powder’s Advanced AI Tools
Powder’s AI-powered and emotionally reactive clipping tool is designed specifically for gaming, identifying and highlighting essential moments from gaming streams by responding to laughter, raised voices, and more. Powder offers both game-agnostic and game-specific AI, each trained on over 500 hours of gameplay. These tools automatically detect highlight moments from 30+ of the world’s most popular games, such as a ‘Victory Royale’ in Fortnite or a kill in Rocket League, while game-agnostic AI detects streamers’ emotions, vocal fluctuations, and chat activity spikes to create highlights.
UEL Esports: A Hub for Endgamers
UEL Esports is a diverse organization of "Endgamers" (UEL Esports competitors) who master various games and genres. UEL Esports hosts competitions across 33 games with over $100,000 in cash prizes. With weekly tournaments and numerous opportunities for gamers to become pros, UEL Esports is a dynamic platform for the gaming community. Their viewership has grown exponentially, with Season 9 projected to reach 1.2 million views.
Enhancing the Art of Gaming with AI
At UEL Esports, gaming is celebrated not just as a competition but as an art form. UEL Esports provides a platform for gamers to showcase their holistic skillsets across multiple genres, including shooting, fighting, sports, strategy, and racing. By integrating Powder’s AI-powered video editing suite, UEL Esports can now offer their community a streamlined way to create high-quality clips from their competitive gaming sessions.
Collaborative Initiatives
The partnership between Powder and UEL Esports features collaborative initiatives to enhance the value and experience for their communities. Powder will offer exclusive discount codes to UEL Esports members, making their AI-powered video editing tools more accessible. UEL Esports will integrate Powder-powered replays into their events, providing high-quality, AI-edited highlights.
A series of collaborative initiatives are designed to not only benefit Powder and UEL Esports but also to provide their communities with enhanced tools, content, and opportunities, fostering a stronger and more integrated gaming ecosystem.
Barthélémy Kiss, CEO & Co-Founder at Powder, commented: “Our partnership with UEL Esports is a significant step towards empowering content creators within the gaming community. By integrating our AI video editing tools into UEL Esports' ecosystem, we’re providing a solution that saves time and enhances creativity. We're excited to support UEL Esports in their mission to redefine what it means to master the art of gaming.”
About Powder
Powder (powder.gg) is a Paris-based AI-driven platform that enables game content creators, enterprises, and brands to transform their game streams into engaging social media-ready clips.
Powder’s PC app cuts, edits, and helps distribute content, converting multi-hour streams into polished, fully optimized clips ready for social media sharing. It saves creators and teams upwards of 10 hours per week - approximately 520 hours a year - enhancing workflow, boosting content output, and reducing burnout.
About UEL Esports
UEL Esports (ultimateendgamersleague.com) is a premier esports organization dedicated to fostering a community where gamers can master various genres and compete at the highest levels. With a diverse lineup of games and significant cash prizes, UEL Esports offers a unique platform for both seasoned pros and rising stars to showcase their skills. UEL Esports is headquartered in Stafford, VA, and has grown to include over 400 members, offering weekly tournaments and numerous opportunities for gamers to thrive.
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