How To Become a Twitch Partner: The Ultimate Guide

Do you want to become a Twitch Partner and stream games for a living? Read here for the definitive guide on becoming a Twitch Partner.

So you’ve started streaming on Twitch. Good for you! You’re on your way to becoming a professional gamer and building a following online. What could be better than making money playing the games you love and meeting new people online every single day?

But before you become the next Shroud or Pokimane, you’re going to have to meet some goals and break through some barriers. The main thing you need to achieve is becoming a Twitch Partner. When you achieve this milestone, the world of streaming and content creation can really start to open up.

Today we’re going to talk about what it means to become a Twitch Partner and how you can get there as soon as possible so you can start achieving your dreams and break into the gaming industry. Keep reading and watch that sub count start to climb.

What Is a Twitch Partner?

If you don’t know, Twitch has a system when it comes to streamers unlocking monetization. Not just anybody can earn money on Twitch. To earn money, you have to become either an Affiliate or a Partner by completing certain achievements with your channel.

Twitch Affiliate

Affiliates are the first tier of monetization on Twitch. To become an Affiliate, you have to prove that you’re dedicated to streaming more than the average Joe.

To prove your worth, over the course of 30 days, you must:

• Broadcast for a total of eight hours
• Broadcast on seven unique days
• Have an average of three concurrent viewers
• Have at least 50 followers

Once you do this, you can apply to be an Affiliate, which unlocks a ton of perks. You get 14 days of VOD storage so your followers can go back and watch past streams, and you can also create polls and channel point incentives to engage your audience.

But the main perk of becoming an Affiliate is that you officially get to monetize your channel. You get the ability to have paid monthly subscriptions, for which you can charge between $5 and $25. You can also make money through Bits, which people use to cheer for you (giving you a whopping one cent each), and ad breaks before, during, and after your streams.

Twitch Partner

Becoming a Partner takes your streaming to the next level and makes it far easier to build your brand on Twitch as a streamer and make money. However, the requirements to become a Partner are much greater than for Affiliates.

To become a Partner, over the course of 30 days, you must:

• Have an average of 75 concurrent viewers
• Stream at least 12 times
• Stream for at least 25 hours

Partners are dedicated streamers who pour a lot of time and energy into their streaming. They’re seasoned creators who have built a brand for themselves and are looking to continue growing even more.

There are a lot of Partner benefits to look forward to. For starters, there are all the customization options. You can create custom Chat Badges, Emoticons, Emoticon Prefixes, Bit Badges, and Cheermotes.

You also get 60 days of VOD storage and can do reruns and premiers, and you’ll have priority support from the Twitch team. You can even delay your broadcast by 15 minutes to make sure nobody is stream-sniping you during competitive play.

As far as the money goes, you can make money in the same way that Affiliates can, but with things like custom Cheermotes and Badges, it becomes a lot more desirable for viewers and subs to support you financially.

How To Become a Twitch Partner

Becoming a Partner is an important part of any streamer’s journey. If you’re looking at becoming a Partner, you’re obviously a dedicated streamer with an established brand. Becoming a Partner allows you to build that brand even further so you can grow your following exponentially. Now, let’s talk about what you can do to become a Twitch Partner.

Of course, you first have to become an Affiliate, and then you have to meet the Partner requirements listed above. After that, you need to submit an application to become a Partner. Those are the goals, but how do you actually get there?

Use Your Socials

Let’s be honest. If you’ve got a small following on Twitch, no Twitch user is going to find your account with the search bar and the Twitch algorithm. The cards are just not in your favor.

So, to counteract this, you need to leverage your following on other social media platforms and drive that following to your Twitch channel. Tell your friends and followers on Instagram to come check out your stream. Drop an invite in a particularly friendly Discord community you’re in who you know will give you support.

If you’re really dedicated, start posting to YouTube, too. Make gameplay compilations, tutorials, memes, and anything you can think of. Build a following there and drive them to your Twitch channel.

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TikTok, Instagram, YouTube, Discord, and even Facebook can all be used in your favor. So take your following and drive them all to your Twitch Channel.

Engage With Your Chat

Twitch favors streamers with active chats. You want your chat to be dropping comments left and right, giving you bits and gifted subs. So it’s a good idea to use things like polls and placing bets to help keep your chat engaged.

Also, remember to thank people when they engage with you. Bits, subs, and gifted subs all translate to money in your pocket, so call out your fans by name and thank them when they help you out!

Convert Viewers to Subs

This is a big one. More subs mean the algorithm favors you more, and your following will start to multiply. Not only will this help you to grow your following, but it can also translate to more profit for you!

Try Streaming a Different Game

Streaming the most popular games is not always the right way to go when you’re trying to build up a smaller platform. Often, these games are oversaturated with streamers, so it can be hard to break through and build a following.

But if you pick a smaller game with a devoted audience that is thirsty for new content, it’ll be a lot easier to build an audience. Once you’ve started developing a fanbase, reach out to them and find out what they want you to stream. Keep your people happy, and they’ll bring more people in.

Stream Regularly

This goes without saying, but streaming regularly is a good thing! Not only can this help drive your view count up, but you also need to maintain a certain number of hours broadcasted in order to be a Partner, so you have to do this anyway.

Stream often, and, if you can, stream at the same time every week or every day. This way, your audience knows when and where to find you, so you can get repeat viewers and followers a lot easier. Become a part of their routine!

The Journey to Partner

If you follow all these tips, you’ll be well on your way to meeting the Partnership Criteria and becoming an official Twitch Partner. This is no small task, but with some devotion and a little bit of luck, you can make some decent money streaming the games you love. So get to it, build your following, and become the next big Twitch personality.

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